Tuesday, November 17, 2009

More Than Chocolate? Really?

It's true. There's a story behind that bar in your hands (okay, so maybe you don't have a bar in your hands at present, but we'll stick with the scenario all the same).

That chocolate didn't just appear in its perfect state all nicely packaged and ready to be enjoyed. Someone picked the cacao fruit, dried the beans, sold it to someone else, who sold it to a distributor, who sold it to a manufacturer, who roasted and processed the beans and then finally wrapped it in some shiny foil with a nice wrapper that had your name written all over it.

I've long since held a fondness for chocolate and became especially intrigued as I started to learn about its origins and the chocolate trade itself, especially when it comes to Fair Trade and Organic chocolate. So on this site, I will be posting my own reviews of Fair Trade and organic chocolate by various manufacturers. As well, I will try and point out the significance of some of the ingredients utilized (i.e., why is chocolate from Ghana different from say, Ecuador?) and the story of some of the chocolate geniuses out there and their impact on the Fair Trade movement. I won't be using this as a platform to rally against bad chocolate because anger and chocolate mixed together are never a good thing - one should always enjoy their favorite treat with a happy heart.

I'm not a tasting expert - this is truly just a shameless way for me to indulge myself and talk about my favorite food.








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